DED Associates is an international design agency. Its output is diverse, crossing print, film, websites and other visual media and featuring commissions from clients in business, publishing and the arts, as well as self-initiated projects.Founded by Jon and Nik Daughtry in 1991, DED pursues its own, ultra-contemporary path in design. Treating its clients' imagery and words as raw materials, DED creates active and often anarchic visual environments that beg exploration.
The DED approach has attracted a number of high-profile clients. Highlights of the portfolio include: 'Crazy World', a cross-media advertising campaign for Nissan; a credit card for MTV; 'Hybrids', an exhibition catalogue for Tate Liverpool; and numerous music-related projects for clients such as Chrysalis, Universal Records and EMI.
At a strategic level, DED has provided the creative direction on a number of campaigns for major brands such as Coca-Cola, Grolsch, Nissan and Intel. It is regularly being asked by agencies to provide art direction and design on specific projects. TBWA, Weber Shandwick and Leith are among those that have grasped the value of outsourcing creative work to a design firm with its own visual point of view while retaining control of the product.
Besides commissions, DED has had two solo design books published. 'Travel Sickness', published by DGV in 2000, extends DED's investigations into the connections between text and image. Described by ID Magazine as 'maximalism at its most memorable and unnerving', it became a best-seller in its class. 'Do Not Inflate', a textless deconstruction and re-amalgamation of aircraft safety cards, was released in 2002, by Laurence King.
DED was selected to appear in Graphic Design for the 21st Century: 100 of the World's Best Graphic Designers (Taschen), and is often described as representing a vital current in visual communication. DED's work has been featured in magazines and design journals such as notably IDEA (Japan), IDN (Hong Kong), Etapes (France) and Creative Review (UK), and in design-related books, including Trigger, ZOO, Pictoplasma and Los Logo.
DED ass
Workstation, Sheffield. S1 2BX
United Kingdom
t 00 +44 114 249 3939 f 00 +44 114 279 6522
hello@dedass.com
Workstation, Sheffield. S1 2BX
United Kingdom
t 00 +44 114 249 3939 f 00 +44 114 279 6522
hello@dedass.com
Tour/exhibition design.
A product of a groundbreaking collaboration between the artist and fashion designer Helen Storey and the scientist Tony Ryan, 'Wonderland' uses fashion as a 'trojan horse' to progress a radical, two-year exploration into biodegradable materials. From 29 January-29 February 2008, the great fashion innovator of the 1980s and 90s Helen Storey will resume her fashion career -abandoned in 1995 in favour of pioneering science installations- live, in front of a public audience.
During a month-long residency at London College of Fashion's 'Fashion Space Gallery', Storey will construct her first collection in twelve years: a sequence of six dresses chemically fabricated specifically to 'disappear', over time in water. Whilst these dresses will later be installed in the project's second venue, in Sheffield this summer, Storey will be dissolving a pre-made garment throughout the London residency to demonstrate the miraculous plastics that Storey and Ryan have created.
1/50 Limited Edition.
A new print has found its way onto the Product HK site.
'Misty'. Size 87 x 60cm.
Hand printed on 100% recycled 200gsm natural paper with addition of a spot UV gloss.
Signed and numbered.
Agent Provocateur floral fruity walls.
Lingerie Luminaries Agent Provocateur have more or less single handedly transformed the attitude to covering the female form in exactly the correct fashion to empower the wearer and cause a perpendicular attitude in the voyeur.
But what to show and what to shroud? It is this balance that sets the heart racing, either way the covering is the key.
So with what would these purveyors of come-hither apparel cover the walls with? Well, A good thing knows a good thing when it see's it.
Currently spread eagle across the walls of the Agent Provocateur in Stuttgart, Berlin and Leeds.
Limited Edition release.
DED have been in bed with Siouxsie for a while now and have enjoyed their relationship immensely. Now Product HK have entered the mix, inviting DED to create a limited edition Siouxsie t-shirt.
posted Oct 07
First accompanied by Banshees, then by Creatures, and now riding all alone.
Dark eyed songstress Siouxsie never actually went away, continuing to circle the camp but always refusing to come in from the cold. She has retained a loyal tribe of followers resulting in the consistent recording and releasing of new material. DED have been responsible for the artwork of all those releases for nearly ten years and her new album 'MANATARAY' continues the tradition. Due for release in autumn this year it is the singer's first solo work and is eagerly awaited by her hordes of faithful fans and people who like nice artwork surrounding their listenables.
The Apartment.
NY. USA
Liquorice Cherry on the walls and ceilings.
Visit Paper Voyeur for more info.
http://www.papervoyeur.com
NY. USA
Liquorice Cherry on the walls and ceilings.
Visit Paper Voyeur for more info.
http://www.papervoyeur.com
posted Oct 07
Paper Voyeur spotted in NYC.
The Apartment in NYC recently threw a party at their SoHo HQ entitled 'Design Blogfest' to celebrate NY design week. Naturally those in attendance were not at school on this or any other day due to being just too damn cool for it. Clearly the place had to be made very ship shape for these particular sailors. Stefan's the man at the Apt and he is one heck of a design fan. So, one huge order later of Paper Voyeur wallpaper from DED HQ and the place was fit for quite a few queens and the odd king. On wall and ceiling party go-ers were cosseted by the flora and fornication of DED's fabulous range. Say what you like about the Americans but they know how to hang a roll of wallpaper on the ceiling.
posted Oct 07
DED with a little oh la la.
Le Pre Aux Cepes is a charming 19th century holiday maison located in the Bordeaux region of that big landmass across from little old us (that's us the UK, not us the US), Le France. DED purchased it and renovated it and redesigned it and molded it into the edifice of taste and sophistication that it now is. You can go and stay in it if you like but you'll have to be sharpish as it's no longer a secret getaway and the bookings are flowing like a good bottle of Bordeaux. Looking at it is free though at the link below.
"Easily her best album in 20 years" - Q
"A lust for life and a thirst for sonic adventure radiates from each track" - MOJO
"It looks lovely too." - DEDASS
http://www.siouxsiemantaray.com
"It looks lovely too." - DEDASS
http://www.siouxsiemantaray.com
DED go Dutch
DED are pleased to see the arrival of time travel tram in the streets of The Hague. Asked by our good friends at Shop Around , DED created a full graphical makeover for the whole of the exterior of a 50m long tram. More images soon.
http://www.tijdreizen.nl
http://www.tijdreizen.nl
100x Barbies, 1x Sharp Knife and some ribbon.
Dexter is a brand new TV series brought to you by FX channel.
DED's involvement in the press and promotion of Dexter resulted in tiny dissected body parts being sent in the post and micro slides of bloody logos being found on journalists desks.
FX/DED are nominated for their work on DEXTER for a Proxmax Award.
In the catagories of: Best Cross-Media Campaign, Best Print and Poster
DED's involvement in the press and promotion of Dexter resulted in tiny dissected body parts being sent in the post and micro slides of bloody logos being found on journalists desks.
FX/DED are nominated for their work on DEXTER for a Proxmax Award.
In the catagories of: Best Cross-Media Campaign, Best Print and Poster
Animated Brand Film
Onisuka Tiger is known as a ledendary and innovative Japanese sports brand. DED where aked along with cool animaters Mr Feaver and Martijn van Herk to create a fun/crazy brand film to launch OT 2007 colour themes.
'A crazy mixed-up pop-up-book of a place'. Thats some brief.
DED were chosen as creatives for the project, having to illustrate a huge array of contrasting elements, whilst all retaining a unique style.
An additional challenge was to make the palette minimal at the same time creating another definition between elements, the lighting and poistion was key.
Functional items on each page where highlighted in full colour.
Its all in the detail.
http://www.mccann.nl
An additional challenge was to make the palette minimal at the same time creating another definition between elements, the lighting and poistion was key.
Functional items on each page where highlighted in full colour.
Its all in the detail.
http://www.mccann.nl
Samsung - Get Up and Go
The Gang
DED produced a total of 37 diffferent characters to be used throughout publicity and event material.
http://www.samsunggetupandgo.com
The Gang
DED produced a total of 37 diffferent characters to be used throughout publicity and event material.
http://www.samsunggetupandgo.com
Meet Sam and his friends.
DED created a monster, actually he's a loveable kid who'll have a go at any sport given half a chance. Sam and friends became the face of Samsungs anti-obecity programme. The programme focuses on providing schools and after-school clubs in Croatia, Denmark, Ireland, Italy and the UK with a wide range of sports equipment and teaching materials.
http://www.samsunggetupandgo.com
http://www.samsunggetupandgo.com
CAC - Boutique
Exhibition Graphics.
Posters/Adverts/Invites/Signage
http://www.chinese-arts-centre.org
Exhibition Graphics.
Posters/Adverts/Invites/Signage
http://www.chinese-arts-centre.org
CAC - 21st Anniversary
Logo
CAC asked DED to produce a mark to celebrate 21 years of Chinese Creatively. The logo is to be used on all print material to be produced within the year.
http://www.chinese-arts-centre.org
Logo
CAC asked DED to produce a mark to celebrate 21 years of Chinese Creatively. The logo is to be used on all print material to be produced within the year.
http://www.chinese-arts-centre.org
Exhibition Graphics.
To mark the 21st anniversary Chinese Arts Centre invites you to enjoy an entirely visceral gallery experience. If you're a serial 'window shopper' then you'll love Chinese Arts Centre's new exhibition, Boutique.
DED where comissioned to produce the exhibition graphics and publicity material. In addition DED where responisble for 21st anniversary branding.
http://www.chinese-arts-centre.org
DED where comissioned to produce the exhibition graphics and publicity material. In addition DED where responisble for 21st anniversary branding.
http://www.chinese-arts-centre.org
Website, Branding
miiSTOR produces high-end USB flash drives in precious metals with diamond insets for the business to business and luxury accessory markets.
DED worked closely with miiSTOR to create a showcase website for their range of unquie and highly desirable flash drives. The project involved logo and brand development across all media formats.
http://www.miistor.com
DED worked closely with miiSTOR to create a showcase website for their range of unquie and highly desirable flash drives. The project involved logo and brand development across all media formats.
http://www.miistor.com
Corporate Branding
The Depot is a market research-based consultancy specialising in areas of Media and Style, serving the biggest names in these sectors, from the BBC to Louis Vuitton, Discovery Channel to Coty. DED where asked to assist in the rebranding of the Depot and to create an interesting visual web experience.
Eneco (NL) Calendar
Illustration for Eneco 2008 Calendar.
In January 2008 every inhabitant of Rotterdam received an Eneco energy calendar. Energy provider Eneco wants to create more awareness on how to be more economical with energy. Every calendar page include a handy tip to save more energy.
Each page was created by a different designer. This is ours.
In January 2008 every inhabitant of Rotterdam received an Eneco energy calendar. Energy provider Eneco wants to create more awareness on how to be more economical with energy. Every calendar page include a handy tip to save more energy.
Each page was created by a different designer. This is ours.
Brand Illustration
Sputnik Vodka produce see-through splendor to wash away those washday blues. DED have contributed to many graphical facets of this genuine Russian spirit, from its dot com to an elaborate illustrative masterpiece (or as it turned out, pieces). Further incantation will be appearing soon.
http://www.sputnikvodka.com
http://www.sputnikvodka.com
Fashion Shoot
A heady blend of mood and mode, hard and soft, dark and still darker. Photos by Anja Frers, music by Planningtorock, flash by DED.
http://www.hintmag.com/shoots/multi/bipolar/bipolar.html
http://www.hintmag.com/shoots/multi/bipolar/bipolar.html
Bare Knuckle Love
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"This is a recording of undiluted, bona fide piano structured inventiveness. Tom Waits, Leonard Cohen and Rufus Wainwright would quite easily fit into the same cast as The Thinking Reeds."
http://www.thethinkingreeds.com
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"This is a recording of undiluted, bona fide piano structured inventiveness. Tom Waits, Leonard Cohen and Rufus Wainwright would quite easily fit into the same cast as The Thinking Reeds."
http://www.thethinkingreeds.com
CD Packaging/Website
The Thinking Reeds asked DED if they would art direct/design their new album and website. We jumped at the chance being huge fans. Check them out.
http://www.thethinkingreeds.com
http://www.thethinkingreeds.com
A series of Posters
Commissioned pieces exploring issues of relationships, divorce and peer pressure. Created for the amazing people at Don't Panic.
http://www.dontpanic.com
http://www.dontpanic.com
Charity Auction
As the DED team are all fathers many times over they have been asked to contribute to a project involving Ikea and children's charity UNICEF.
Cute Ikea product (yes, apparantly they do exist) "Ekorre" the wee push-a-long trolley is to get a revamp by various design Dads with the pimped up rides being auctioned and the "Giant Swedish Corp" matching the proceeds pound for pound.
Cute Ikea product (yes, apparantly they do exist) "Ekorre" the wee push-a-long trolley is to get a revamp by various design Dads with the pimped up rides being auctioned and the "Giant Swedish Corp" matching the proceeds pound for pound.
Floor Vinyl
35m x 5m. It's big.
Inspired by art from the Middle East, this floor piece flows through flora and fauna, evoking a sense of unity amongst all living things.
supported by the V&A
Floor Vinyl
Client: Sheffield Galleries,
supported by the V&A
Inspired by art from the Middle East, this floor piece flows through flora and fauna, evoking a sense of unity amongst all living things.
supported by the V&A
Floor Vinyl
Client: Sheffield Galleries,
supported by the V&A
Print Campaign
Creative concepts for press, Underground and poster sites promoting the opportunity to win a place in the WRC Rally Australia (hence the kangaroo).
Exhibition Panels
The Science of Aliens is a bold and exciting exhibition exploring our fascination with aliens and the real science underlying the possibilities for alien life.
Glimpses of Postdot Graphic Design
The world changed. Political powers grew, economies drained and graphic design went back to its roots. Simplicity and innovation, resourcefulness when budgets are sparse, typography you can read, personality, protest, camp with an art of the street edge, not just the boardroom. Spoken with Eyes is a look at graphic design and what it's been up to since the dots burst. Presented by the Sacramento Art Directors & Artist Club (ADAC).
Exhibition Catalogue
Hybrids: International Contemporary Painting.
This exhibition brought together eight critically acclaimed contemporary painters from North America, Brazil, Britain and Germany, whose work, although diverse and individual, shares some common concerns in extending the traditions and language of painting.
DED where invited by the director of Tate Liverpool, Dr Christoph Grunenberg to create the catalogue which showcased this exciting exhibition.
This exhibition brought together eight critically acclaimed contemporary painters from North America, Brazil, Britain and Germany, whose work, although diverse and individual, shares some common concerns in extending the traditions and language of painting.
DED where invited by the director of Tate Liverpool, Dr Christoph Grunenberg to create the catalogue which showcased this exciting exhibition.
Book
Sheffield based arts initiative, using performance, film, photography, visual art and text to create artwork in response to people and the urban environment. Nicely crammed into this lovely little book.
CD packaging
DED created a mashed up floral explosion for The Creatures release 'LIVE'.
Character Design
100+ violated copyrights and the very best in contemporary design and art.
The original installation appear at the gallery Zentralbburo in Berlin.
http://www.pictoplasma.com
The original installation appear at the gallery Zentralbburo in Berlin.
http://www.pictoplasma.com
CD packaging
Design/Art Direction for The Marshals album release.
Print/Identity
Branding exercise for the GROLSCH HOME ENTERTAINMENT SYSTEM, including font development, product illustrations, packaging design and advertising campaign.
Tshirt
Design Tshirts Store graniphは、Tシャツ専門店
という新しいコンセプトで常時、300種類のグフィックをメインとしたさまざまなバリエーションのTシャツをリーズナブルなプライスで展開しております。今後、才能あるアーティストと積極的にコラボレートし、魅力あふれる商品を次々に創造していきたいと考えております。
http://www.graniph.com/
という新しいコンセプトで常時、300種類のグフィックをメインとしたさまざまなバリエーションのTシャツをリーズナブルなプライスで展開しております。今後、才能あるアーティストと積極的にコラボレートし、魅力あふれる商品を次々に創造していきたいと考えております。
http://www.graniph.com/
Laurence King - World Wothout Words
Book
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Here is a scrapbook of the familiar, the peculiar, the confusing, and the innovative visual language that we as consumers are asked to interpret, such as typical road signs, wash care symbols, Website icons, barcodes and holograms, multinational business logos and brand names, and even US pharmacoepia pictograms. Over 300 full-color illustrations demonstrate how simple images and graphic devices can communicate all kinds of information wordlessly, yet powerfully. Finally, it shows how we are moving toward a world without words, dominated by maps, diagrams, charts, symbols, logos, identity cards, and machine codes.
Book
1
2
3
4
5
Here is a scrapbook of the familiar, the peculiar, the confusing, and the innovative visual language that we as consumers are asked to interpret, such as typical road signs, wash care symbols, Website icons, barcodes and holograms, multinational business logos and brand names, and even US pharmacoepia pictograms. Over 300 full-color illustrations demonstrate how simple images and graphic devices can communicate all kinds of information wordlessly, yet powerfully. Finally, it shows how we are moving toward a world without words, dominated by maps, diagrams, charts, symbols, logos, identity cards, and machine codes.
Book
LK commissoin DED to design and art direct 'World without Words', a book written by Micheal Evamy.
World Without Words is about something bigger than what is usually known as "information design." It is a voyage through the visual shorthand of modern life: the attempts by designers to condense words and data down to their simplest visual equivalents.
World Without Words is about something bigger than what is usually known as "information design." It is a voyage through the visual shorthand of modern life: the attempts by designers to condense words and data down to their simplest visual equivalents.
©2008 All Designs DED Associates
DED Associates Ltd.
Registered Office: The Workstation, Sheffield S1 2BX
Telephone No. 00 +44 114 249 3939
Company No. 03561417 VAT No.
DED Associates Ltd.
Registered Office: The Workstation, Sheffield S1 2BX
Telephone No. 00 +44 114 249 3939
Company No. 03561417 VAT No.











































